#KnowAddedSugar
Designing a logo lockup and accompanying assets for Graze’s #KnowAddedSugar PR campaign. The aim of the campaign was to shed light on the true amount of added sugars in the nation’s favourite snacks, and educate the audience about the meaning of added sugars. Deliverables were; campaign lockup, logo gifs, a landing page on the Graze website as an informational hub for the campaign, launch reel and stories for social, emailers and website banners.
BRANDING, GRAPHIC DESIGN, ILLUSTRATION, ANIMATION